How Some Email Marketers Identify Themselves as Legitimate Senders (and...
Recently, Google announced that eBay and PayPal have successfully implemented DomainKeys Identified Mail (DKIM) signatures. As a result, any email that comes to a Gmail inbox from @paypal.com or...
View ArticleHow to Improve Delivery Rates to Hotmail, AOL, Yahoo and Gmail Recipients
If you have Hotmail, AOL, Yahoo and Gmail recipients on your email list and are tired of pulling your hair out because your messages end up in their junk or spam folder (or not arrive at all,) there...
View ArticleEmail Delivered the Old-Fashioned Way
I created a comic strip at the end of 2005 that illustrated how technology, like everything else, is cyclical. A company that implements a live-person customer service strategy today is seen to be more...
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